Marketing attribution

See which marketing actually became a patient.

Clicks do not sit in the chair. DentalCanvas brings marketing activity next to supported new-patient activity in Open Dental so you can compare spend, leads, seated patients, production, and collections.

Stop ending the report at the lead.

  • Google Ads

    Put campaign spend beside the patients and production that followed.

  • Meta

    Compare campaign activity with downstream patient outcomes instead of ending the report at the lead.

  • Calls and web activity

    Use connected call and analytics sources to add context before the patient reaches Open Dental.

  • Local discovery

    Bring Google Business Profile activity into the same acquisition picture when connected.

Spend is only interesting when you can follow what happened next.

Attribution depends on the connected sources and the quality of the data recorded in each system. DentalCanvas gives the practice one place to compare those signals.

See the workflowSee plans